The mandate
Partnering with Yvie Oddly, a vibrant performer known for their boundary-pushing creativity, meant crafting a content strategy that matched their unique artistry. Through targeted coaching, we honed their brand voice and visual identity, ensuring their digital presence truly reflected their bold persona. Our approach combined innovative content creation with strategic planning, resulting in a cohesive, authentic brand experience that resonates with audiences and amplifies Yvie’s unmistakable flair.
Client
Yvie Oddly, Rupaul’s Drag Race Season 11 Winner
Location
New York, New York, USA
Products & Services
Drag Artist, Signer, Comedian
Click on the arrows to discover our work.
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![YVI ODD_Social Media & Advertising Material]()
Social Media & Advertising Material
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Social Media & Advertising Material
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![YVI ODD_Social Media & Advertising Material]()
Social Media & Advertising Material
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![YVI ODD_Social Media & Advertising Material]()
Book Club Strategy
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New Book Launch
Working with Ministry of Marketing was a total game-changer for my brand. They truly grasped my vision and personality, and through their coaching, they helped me reach my audience with exactly the type of content they were looking for—some of which even went viral! Their strategic guidance gave me fresh perspectives on how to engage new fans, and the entire process was fun, professional, and seamlessly tailored to my needs. I couldn’t be happier with the results!
-Yvie Oddly
Drag Artist, Musician, and Comedian
New York, NY
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